Focus Group

We discussed the making of a focus group video, and decided to split it into two pieces. First, general questions about the western genre to get an overall feel for what people want to see from a western, and the second set after showing them the intro to 'The Good, the Bad, and the Ugly'. After this, we'll ask them questions specific to the piece.

Our first set of questions will be as follows

•   What do you associate with the western genre?

•   Do you prefer films to be fast or slow paced, and why?

•   Do you like films set in historical times or modern day?

•   Do you prefer films that follow conventions or ones that challenge the norm?

•   How do you like films that start with a flash-forward of events later on in the film?

After they answer these we will play this clip, then ask the following questions.

•   Do you think this was an effective opening to the film, and why?

•   What effect do you think the lack of dialogue have on the scene?

•   Did you like that it had no music, or would you have liked it more with?

•   What effect did you think the freeze frame had, and did you like it?

This should give us the information required to improve our film to fit audience desires. Along with this we will make a written survey specific to the ideas for our film, which will help us refine our plans to create a better piece. By asking about things we have already come up with ideas for such as the title, or our characters, we can get feedback on our ideas.